In today’s digital era, online shopping has become an integral part of our lives, offering convenience, variety, and competitive prices. To enhance the shopping experience further, search engines have begun incorporating artificial intelligence (AI) into their platforms. Bing, one of the leading search engines,…
Blogging is no longer an option. It is a calculated business exercise to build a brand image and to develop long-term customer relations. Your business might be on Facebook, Twitter, Linked In etc., but the eventual goal is to drive your followers to visit…
Google Analytics 4 (GA4) is the latest iteration of Google’s powerful analytics platform. It offers advanced tracking capabilities, enhanced data visualization, and improved cross-device measurement. For businesses using Google Analytics, migrating to GA4 is essential to leverage the new features and gain deeper insights…
As more and more people become smarter about their shopping choices, marketing tactics have definitely been improved upon to accommodate this aspect. Smarter shoppers require smarter tactics and more businesses are exploring different modes of marketing that will allow them to get their products…
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